femfresh is a gentle and caring, pH balanced intimate skincare wash that’s different, because your intimate skin is different. This feminine care range was introduced to the local market having originated from it’s parent brand in the UK. I was responsible for introducing this product creatively to the general public highlighting femfresh as a range of intimate skincare products that are specially designed to care for this unique part of ones body  and also the fact that they had been gynaecologically and dermatologically tested. The digital campaign for femfresh was launched over a six month period on Facebook and Instagram